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Case Studies

Impact Stories

Real projects, real impact. Discover how data-driven solutions transform communities across Africa and beyond.

USAID Mama Shasha Project
High Impact
Kenya & Rwanda2022-2024

USAID Mama Shasha Project

The Challenge

The Mama Shasha initiative sought to combat malnutrition by strengthening maternal and child nutrition programs. However, gaps in monitoring and evaluation (M&E) made it difficult to measure success or identify areas for improvement.

Our Role

Zalates Analytics conducted comprehensive baseline and endline studies, designed digital data collection systems, and trained local teams in monitoring, evaluation, and learning (MEL).

Impact & Outcomes

Built a digital M&E framework that streamlined reporting and reduced data errors

Produced insights that helped USAID and implementing partners redesign nutrition service delivery

Strengthened program accountability and positioned the project for scaling across multiple regions

Gendered Nutrition-Sensitive Agriculture
High Impact
Rwanda2021-2023

Gendered Nutrition-Sensitive Agriculture

The Challenge

Agricultural interventions often focused on productivity without accounting for gender roles in farming, nutrition, and household decision-making. Women farmers, critical to household nutrition, were underrepresented in program planning.

Our Role

We carried out an impact assessment to evaluate how gender-sensitive agricultural practices influenced nutrition and food security. This involved both quantitative analysis and qualitative insights from community members.

Impact & Outcomes

Generated evidence that women's participation directly improved household nutrition indicators

Informed NGOs and government programs on the importance of gender-responsive agricultural policies

Positioned Rwanda as a reference case for integrating gender into agricultural planning

Sweet Potato Puree Business Model Analysis
Medium Impact
Western Kenya2020-2022
Puree bilied
Puree with fiber

Sweet Potato Puree Business Model Analysis

The Challenge

Orange-fleshed sweet potatoes (OFSP) are nutrient-rich and vital for reducing Vitamin A deficiency. Yet, commercialization was limited due to uncertainties about market demand, production scalability, and investor interest.

Our Role

Zalates conducted feasibility studies and business model analyses for OFSP puree production. We examined production costs (Puree biled, Puree with fiber), consumer demand, distribution chains, and profitability scenarios.

Impact & Outcomes

Demonstrated the economic viability of puree production for local consumption and export

Provided investors and NGOs with clear models to attract funding and scale production

Strengthened the case for OFSP as a tool to improve nutrition and farmer incomes simultaneously

Sweet Potato Production Viability Study
High Impact
Mozambique2019-2021

Sweet Potato Production Viability Study

The Challenge

Mozambique faced food insecurity and malnutrition challenges. Policymakers needed evidence on whether OFSP farming could be a sustainable solution.

Our Role

We performed a production viability and nutritional impact study, evaluating land suitability, yield potential, and household-level nutrition benefits.

Impact & Outcomes

Validated that OFSP production could be scaled nationally as part of food security policy

Offered policymakers clear recommendations to integrate OFSP into national agricultural strategies

Highlighted the dual benefits: strengthening food systems and fighting hidden hunger (micronutrient deficiencies)

Juice Production from Orange-Fleshed Sweet Potato
Medium Impact
Rwanda2021-2022

Juice Production from Orange-Fleshed Sweet Potato

The Challenge

Oributiso Company wanted to introduce a nutritious juice product made from OFSP but lacked market insights. Without understanding consumer preferences and willingness-to-pay, launching posed financial risks.

Our Role

We partnered with Oributiso to conduct consumer preference studies, taste tests, and pricing research.

Impact & Outcomes

Identified the right price point and product positioning for the juice

Enabled a successful product launch, which was both profitable and socially impactful

Contributed to diversifying Rwanda's agri-food sector with healthier options for consumers

Consumer Preference for Sweet Potato Bread
Medium Impact
Nairobi, Kenya2020-2021

Consumer Preference for Sweet Potato Bread

The Challenge

Bakers in Nairobi sought to introduce fortified bread using OFSP but needed reliable data on consumer acceptance and pricing.

Our Role

We led a willingness-to-pay study and consumer behavior research in urban markets.

Impact & Outcomes

Developed pricing strategies that maximized affordability and profitability

Guided bakeries in marketing nutritious bread effectively to urban consumers

Contributed to mainstreaming healthier food products in Kenya's urban markets

Our Broader Impact

Our Broader Impact

Sectors We Influence

Health & Nutrition

Strengthening maternal and child health programs.

Agriculture & Food Security

Designing sustainable farming and commercialization models.

Market Research & Private Sector Growth

Helping businesses de-risk product launches.

Monitoring & Evaluation

Building systems that improve accountability and performance.

Our Global Reach

38+

Countries

across Africa, North America, South America, and Europe

100+

Projects

delivered successfully

1000+

Communities Impacted

reached through programs, products, and training

Testimonials

Testimonials

Zalates Analytics helped us move from assumptions to evidence. Their research not only validated our ideas but showed us how to refine them for real success.
P
Private Sector Partner
Private Sector
Through Zalates' gender-sensitive agriculture study, we understood how empowering women farmers could double the impact of our nutrition program.
D
Development Partner
Development

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